This Is edible (III.)

Duration: 01:04

Dimensions: 1400x960

Directed, written, filmed, and edited by: Alice Chen


This parallel focuses on the process of relearning, where the imagery of food regurgitation is being shown in detail.

It shows a progression to blind conformity, where one is unable to filter through the information being given. Contrary to the consumption of real food, the second video progresses to the ingestion of disarranged food and ultimately, inedible food.


“Are we in full control of our minds?”


This is a question that I ask myself constantly. If the reality around us is the product of our own construction, that means our perceptions are eternally malleable. Especially with the prevalence of media, we are inevitably exposed to an overwhelming amount of influences each day. While this allows global communications, it ultimately develops trends and ideas which could be spread rapidly. 

With this project, I aim to address the problematic phenomenon with the loss of individuality and blind compliance to popular ideas. Though there are benefits with rapid information spread in raising awareness for worldly issues, it is also the place where the intentions of these acts of solidarity become twisted. The movements that have arose in our society may have transformative and progressive intentions, but the excessive societal stimuli may twist the meanings and in turn, make them be treated as trends instead of real problems that need to be dealt with. Does supporting an idea mean we have to believe and agree to everything said and done about it? In truth, we are living in a society where we have to work together to resolve pressing issues, but I think we should still retain some degree of individuality.

To illustrate my concept, I have decided to employ the form of performative and experimental video art, where I’ve created three individual short films representing the parallels of idea consumption, blind conformity, and relearning process.